Advertising placement 101

[owlectomy]

"There's what you say you want... then there's what you really want" is not a good advertising tagline in general -- at least not for Slimfast, which I cannot conceive of as what anyone "really" wants in any possible universe...

But you know where it really doesn't belong?

Right in front of an article about rape.

Thanks, Cosmo!

Comments

[brigid]

Oh man, I hate eating in the morning SO MUCH but sometimes I NEED TO because it's going to be a really long day or I need to take medication that I can't take on an empty stomach, and then I really do kind of want Slimfast. But that's because it's basically medicinal. It's certainly not because I enjoy it. I don't think anyone in the history of ever has REALLY REALLY wanted Slimfast unless they were starving & it was the only food for miles.